1) Introduction to Content and Marketing at 7 Cups (OUTDATED)
7 Cups currently has separate dedicated teams that focus on both Content and Marketing. This discussion outlines both teams and provides an overview of their current focus.
(A) Content Volunteer Team
The Content Volunteer Team was relaunched and redesigned in 2020 and is led by @SoulfullyAButterfly - more information including an application can be found here
Focus:
The team works to improve site content in the following areas:
(i) Questions and Answers (Q&A Pages): Quality answers are researched and written in light of search engine optimization (SEO) and other best practices to ensure that the community gets verified, valuable information in response to common mental health questions and concerns. These answers are considered “short tasks” as they involve quicker content production.
(ii) Expert Mental Health News and Advice Section: Existing, published articles are reviewed to ensure up-to-date information, quality length, expert verified facts and other important topic categories by editors.
In addition, fresh content is produced for:
(iii) Expert Mental Health News and Advice Section: Alongside fresh content provided by experts, the team works to research and produce relevant fresh content articles that help boost information and awareness related to the categories that 7 Cups offers expertise in. Writers are welcome to collaborate with experts to publish co-authored articles or produce content individually to be published under the 7 Cups Community Account.
(iv) All other Content Needs: The team is ready to tackle and undertake content tasks that may come up as other needs. These content assignments can relate to listener guides, upcoming growth path playlists, improvement and support of online therapy-related information as well as many other possibilities!
(B) Team Lightship
As a revamp to the Social Soldiers Team at 7 Cups, Project Lightship was announced in late 2020 as the current volunteer-led marketing team for 7 Cups on Twitter. It is currently being led by @Rebecca947 and @Isentropic
Focus:
The team intends to eliminate mental health stigma by identifying those who need support as presented by social media (Twitter) based messages. The team not only works on bringing awareness by using and promoting mental health-based content but actively outreaches to potential users in need of a safe haven to invite them to use 7 Cups.
The team currently has one track with a focus on:
(i) Outreaching to 20 people with compassionate messages and support per month
(ii) Generating content and posting 5 posts.
As the team is currently testing only one track, we can expect future opportunities with the growth of Team Lightship! Further information, including an application, can be found here
Other Social Media Platforms for Content:
In the meantime, 7 Cups has official accounts on social media platforms that are run by community admins. Students of this current course as well as the Content Team will prospectively add to these content and content marketing efforts!
Find and follow the 7 Cups Official Accounts on Social Media:
Instagram - @7Cups | Twitter - @7Cups & @7CupsTeen | Facebook - 7CupsOfTea | Youtube - 7 Cups of Tea
Question for Discussion:
Which current area of the Content or Marketing focus at 7 Cups interests you the most? Please feel welcome to share your reasons.
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This post is brought to you by the Content Development and Marketing Program, find out more information about the program here
Note: If you intend to use Artificial Intelligence tools to help you fulfill any of the program’s requirements or electives, you are expected to adhere to our AI policy. You can read more about it here.
@SoulfullyAButterfly
I am pleased to participate in the support and development of this wonderful site with friends .. But I would like to know 🔴 Shall we open a new special account for 7 cups to work on? 🔴 Do we have a special link for new members to join? 🔴 What is the nature of our work? Is it the same system that is applied on site??! Or is it a system similar to affiliate, but without money, any marketing only??? Thanks for all you do
@Saly33
Hi Saly, so this is all the academy programs offered on this platform are free. There's three programs offered to members and listeners, while there is 2 additional programs available to only listeners. The two programs available to listeners, are Internship, and Quality Listening Program. If you're interested, you can create a listener account and then sign up. The three programs available to everyone are Group Support Program, Leadership Program, and Content Development and Marketing Program. For more information you can read about it here: https://www.7cups.com/forum/7CupsAcademy_208/AcademyPrograms_2311/7CupsAcademyProgramsforMembers_284937/
For referral marketing, you would get a special code from your profile page that tracks how many people you've invited to join this platform.
And for nature of the work, it's different for each program so it depends on which program you decide to join. For content development and marketing program, you can read more details here: https://www.7cups.com/forum/ContentVolunteerTeam_198/ContentDevelopmentandMarketingProgramCDM_2192/CDMProgramStepbyStepWalkthrough_268300/
@richuyulin
Tthank you Rich ... 👍💐
The content volunteer team interests me the most because I like researching things and writing articles
@quietlistener2023
Sounds like content volunteer team would be the perfect fit for you. 😄
@SoulfullyAButterfly
Hi there,
I feel like I would do very well in the Content Volunteer Team, specifically in the Expert Mental Health News and Advice Section. I feel like I am able to create good content regarding mental health and bring things into a different perspective. I am always doing research about mental health for my own knowledge and I would love to share news through 7 Cups.
I am also very interested in Team Lightship because I want to help eliminate the mental health stigma as well. I love to reach out to people to help them get through hardships and I believe that 7 Cups is a good place to refer someone to. I love social media so generating content and posting on an account will come naturally to me.
Thanks for reading,
Sel
@sellistens
I'm sure you'll do well whichever path you chose to move forward. But I do agree, both options seem interesting and appealing to a lot of people.
The Content Volunteer Team seems most interesting to me, especially the Editorial Assistant role! I like to think that I'm quite good at editing, and I already do it for my real-life roles 😊
@SilverSeastar
Thanks for sharing. Real life experience and skills can definitely help in positions you chose to pursue here. 😄
@richuyulin
Thank you, Lin! 💙
I'm more interested in editing existing article as well as making new one and answering q&a
@sunnyStorm4268
Sounds like content volunteer team is the right fit for you!
@SoulfullyAButterfly
personally, i like the content portion because i like being able to do research on a particular mental health topic (reliable resources) that i find enjoyment in and help assist members who may have questions (ex: anxiety)
@heathermarie95
Your dedication to reliable research is admirable! Keep up the great work and don't hesitate to reach out during your program if you have any questions.
@SoulfullyAButterfly
I am interested in area (iv) of Content Volunteer Team as well as Team Lightship.
@NaturalEmpath
Thank you for expressing your interest in both the Content Volunteer Team and Team Lightship! Both teams play crucial roles in our mission.
@SoulfullyAButterfly
I'm very interested in the Expert Mental Health News and Advice, specifically researching and producing relevant content articles. I love researching and learning and sharing it with others. I'm currently part of Team Lightship and share content that has already been produced so it will be nice to produce content that I've written as well.
@kindheartedLily
Great to see your interest in Expert Mental Health News and Advice! Your enthusiasm for researching, creating content, and sharing knowledge is fantastic.
@richuyulin
Thank you!
@SoulfullyAButterfly
The area that most interests me is the formation and editing of new content.
@charmingEagle47
Correct me if I'm wrong, but it sounds like Content Volunteer Team, section (iv) is the right match for your interest.
@SoulfullyAButterfly A current focus I'm most interested in is team lightship I'm really interested in generating social media content. It's something I've done in the past but would still like to improve and get better at
@Clarezg
Your passion for creating social media content is wonderful. Your past experience will surely shine, and improvement is a great goal.
